Eastchester school critics forced to change Web site name

By DAVID MCKAY WILSON
THE JOURNAL NEWS
(Original Publication: July 20, 2006)



Domain names in the law

Internet legal experts say rulings have found that no one has exclusive rights to a geographical domain name. These disputes are settled in domestic courts or by the Internet Corporation for the Assignment of Names and Numbers.


For example, attorney Ari Goldberger of esqwire.com has won challenges to ICANN by national governments to the Web sites mexico.com and newzealand.com.
On the Web

You can find the Eastchester school district Web site at www.eastchester.k12.ny.us.

You can find the Web site for Citizen Advocates for Responsible Education at www.eastchestereducation.org.

The Web site www.eastchesterschools.com features advertisements for East-chester business and is registered to a company in California.



EASTCHESTER - A citizens group critical of the Eastchester school board has changed the name of its Web site to avoid a potentially costly legal battle with the school district.

The district in early July warned the group, Citizen Advocates for Responsible Education, that it would take legal action if the group continued to run its Web site under the domain name www.eastchesterschools.org, maintaining the group deceived residents into thinking it was the official district Web site.

The new site, called www.eastchestereducation.org, debuted yesterday with criticism of the district's intervention, calling it "a blatant attempt to stifle our First Amendment rights of free speech and silence any opposing views."

"This is harassment, pure and simple," said the site's webmaster, Renee Marsh, an IBM executive who lost her bid for school board in May.

Board of Education President Michelle Simon Kissel said officials didn't want to stop the debate; they just wanted to make sure residents were not confused by coming across the group's Web site when they were seeking the school district's site.

She said the trustees had received complaints.

"All we are trying to do is avoid confusion for residents," said Kissel. "We want to make sure that people seeking information about the schools are sent to the official site."

A Google search of "eastchester schools" on Tuesday found the district's Web site and the town's Web site listed before the citizens group's site.

Kissel said the district has not taken action against an advertising Web site called www.eastchesterschools.com because residents haven't complained.

The dispute over the domain name is the latest skirmish between school critics and the Eastchester school board.

Since the district embarked on a controversial "fields-for-fill" project in 2002, residents have complained that the school board has turned a deaf ear to citizen concerns.

In the spring, five opponents mounted a spirited, yet unsuccessful, bid to unseat three incumbents in the May elections.

Though the challengers lost, there was enough dissension in the district that voters defeated the school budget.

It was subsequently passed in June after the school board cut $300,000 from the $57 million spending plan.

The critics' Web site came online in September 2005 and attracted 2,000 visitors until it was shut down and transferred to the new address yesterday, Marsh said.

The site includes statistics from budget votes over 10 years, a look at Schools Superintendent Robert Siebert's compensation package of $290,869 for 2006-07, and articles on education from the conservative magazine National Review.

Two attorneys who specialize in Internet law said the citizens group would have had a decent chance of prevailing if they had found legal counsel and challenged the district's attempt to shut down www.eastchesterschools.org.

In its July 6 letter to Marsh, Board of Education counsel Donna Frosco cited state business law in her demand that the group "cease and desist" in its use of www.eastchesterschools.org.

Frosco said the Web site violated state law because it might deceive or mislead the public as to the identity of the site's owner.

Attorney Jonathan Bick, who has taught Internet law at Pace University Law School, said the statute cited by the district involves deceptive trade practices in the commercial marketplace and would not apply to the debate over school policies.

Bick said that the domain name seemed appropriate - it was a site about Eastchester schools, with the .org suffix, which is used by organizations like CARE.

"It could be argued that the name was deceptive if the people weren't associated with East-chester, but these are East-chester taxpayers, and it looks like absolutely fair use," he said.

Attorney Ari Goldberger, who specializes in domain-name issues, said governments do not have exclusive rights to geographical names and noted that the Eastchester public schools were not the only educational institutions in town.

"It doesn't appear that they are misleading the public," he said "When you go to the site, you can see it's not the school district."

Kissel, also a Pace law professor, declined to comment on the legal positions offered by Goldberger and Bick.

She said the citizens could fight the district if they wanted to mount a challenge.

"If this group doesn't agree with our position, they are free to contest it, that's fine," she said.

But Marsh, who was trying to find a volunteer attorney to take the case, said she was unwilling to dig into her own wallet to make the point.

"We just don't have the money to fight it," she said.